Top five reasons to invest in a vehicle wrap

  Mobile advertising is a great way to spread your marketing message all over town. Whether your company cars are parked in front of a customer’s office, in the lot in front of your business or driving around, custom vehicle Read more

Confirm your vehicle wrap color before printing

  Don’t underestimate the importance of choosing colors while working with us to design your vehicle wrap. It’s one of the most impactful parts of the wrap and the first thing potential customers will notice. At Gearworks Media, we’re your color Read more

We are moving on up!

  The office we’ve shared with Hooper Printing for more than eight years is closing its doors, effective Aug.1. We’re moving to a temporary location until we can find a permanent home. Your business is important to us and we’re working Read more

We Are on Thumbtack!

Thumbtack is a website similar to Angie's List, but one better - their search service is free to the consumer. Customers submit their job parameters and Thumbtack's software then chooses potential vendors and sends the job details to them. Read more

Top five reasons to invest in a vehicle wrap

Posted on by Jeremy in Design, Vehicles, wraps | Leave a comment
A Chevrolet HHR with a custom green vehicle wrap viewed from upper-back

Custom vehicle graphics for clothing reseller, Daisy Exchange. Location: Lake Overholser, Oklahoma City, OK.

 

Mobile advertising is a great way to spread your marketing message all over town. Whether your company cars are parked in front of a customer’s office, in the lot in front of your business or driving around, custom vehicle wraps are a visual way to increase your local brand recognition.

On average, wrapped cars, trucks or vans receive more than 50,000 views a day. For a company that depends on local customers, vehicle wraps can provide the longest lasting, most affordable way keep your company name in front of potential customers. Read more

Confirm your vehicle wrap color before printing

Posted on by Penny Seale in Design, Vehicles, wraps | Leave a comment

color_swatches

 

Don’t underestimate the importance of choosing colors while working with us to design your vehicle wrap. It’s one of the most impactful parts of the wrap and the first thing potential customers will notice.

At Gearworks Media, we’re your color experts. Without getting too techy, we’ll give you a rundown of the process.

Read more

ATV Graphics for Fancy Storm Racing Quad Racers

Posted on by Jeremy in Design, Vehicles, wraps | Leave a comment

A  quad racer with custom vehicle wrap graphics.This was the first time we have had the opportunity to take on a project like this, total customization and custom shapes on a three dimensional surface. ATV Graphics are difficult, let’s just get that out of the way. With the amount of compound curves and irregular shape, a full head-to-toe vehicle wrap is almost out of the question. It CAN be done, but the amount of time to precisely figure out where each element will land on the body work would be enormous. Read more

Carbon Fiber Vinyl Stripes

Posted on by Jeremy in Vehicles, wraps | Leave a comment

Carbon fiber vinyl stripes on the hood and rocker panel of a silver Porsche Carrera 996.Carbon fiber vinyl is becoming extremely popular, along with camouflage wrap. Compared to traditional carbon fiber, vinyl is more cost effective. It’s also easier to work with and can be applied quicker than molding traditional material. Carbon fiber vinyl can also be applied to a variety of surfaces. Hoods, interior panels, spoilers and motorcycle fairings are some of the things that can be wrapped. An entire car can be wrapped in carbon fiber if desired. Read more

Vehicle Wraps and Hard Proofs

Posted on by Jeremy in Design, Vehicles, wraps | Leave a comment

Decades ago, (vehicle wraps at that time were called “custom paint”), if you were going to have a job designed and produced, the only way to see what the final product would look like was by having a hard, tangible proof made. In the 50’s and 60’s (the Mad Men era), these were hand drawn comps by the artist. Eventually, color keys (four layers of colored acetate on top of each other) became prominent and then MatchPrint composite proofs. However, these were time consuming and expensive. Once high quality ink jet printers came onto the scene, proofing became faster and cheaper for the client.

Then we entered the age of the Internet. Suddenly, designers could send electronic proofs to their clients and get instant feedback. The production process started moving at light speed now that proofing was instantaneous.  What once used to take weeks to get a job through the design, proofing & production phases could now be accomplished in days, sometimes hours! Read more

Vehicle Wraps-How Much Do They Cost?

Posted on by Jeremy in Advertising, Design, Vehicles, wraps | 2 Comments

Today, we start a new series of Frequently Asked Questions about vehicle wraps. The first and most common question that a client asks is “How much does a vehicle wrap cost?” Like a lot of things, that’s an open-ended question. It’s similar to asking “How much does a car cost?” or “How much does a computer cost?” Vehicle wrap pricing is dependent on several factors, which will be considered below. Read more

Daisy Exchange Vehicle Wrap

Posted on by Jeremy in Design, Vehicles, wraps | Leave a comment

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It’s always fun when a client gives you a lot of leeway with the creativity for their vehicle wrap. The only direction for this project was “make it colorful!” Daisy Exchange is a retail resale shop that sells trendy clothing. If you walk into one of their stores, you’ll see they are decorated in a colorful and vivid atmosphere. We looked to replicate that vibe in their HHR vehicle wraps. A really fun project to work on, so keep your eye out for one of these HHRs running around Oklahoma City and one in Tulsa!

 

OTRD Ford Explorer Vehicle Wrap

Posted on by Jeremy in Advertising, Design, Vehicles, wraps | Leave a comment

This vehicle wrap project came to us via Jordan Advertising for the Oklahoma Tourism & Recreation Department. The vehicle was donated by the Oklahoma Ford Dealers, thus 3 parties were involved in the approval process. A rough mockup had been provided for the design that had to be followed exactly. Oh, and did we mention that we had a little under two weeks to get artwork done, approved, printed and installed in order for the vehicle to be ready for a conference? Installation took about two days and then another half day for the grill alone? We made the deadline and all parties involved were extremely happy with the results.

Lawns Plus Truck

Posted on by Jeremy in Blog, Vehicles | Leave a comment

This was a fun partial wrap for Mike Atkinson at Lawns Plus. His previous truck was white and we just splashed the logo across it at the same angle as this one. But when Mike purchased a new truck, he wanted to step up the graphics a bit. The gray paint had a lot of blue metallic in it. I added some blue to the logo, which had previously just been green & black for the most part. The Lawn Plus business cards had the logo sitting in grass, so Mike suggested a similar look. Wrapping the entire cab was out of the question since we would be unable to match the metallic paint. The solution was to die-cut the entire piece of artwork. It was a fairly lengthy process, setting up the diecut of a complex logo and all the grass, especially since there had to appear to be grass in front of AND behind the logo shield.

Mike was incredibly pleased with the end result. I too was incredibly pleased with the way it looked after installation. I always tell first time clients that the proof that they see is about 75% accurate, it’s going to look much better when it’s actually on the vehicle. In this case, I would say the proof was about 60% accurate, the final result exceeded everyone’s expectations.